Technical Sales Representative

SUMMARY:
The Technical Sales Representative leverages their technical knowledge and sales skills to effectively promote and sell the company’s products and services, with a focus on providing optimal solutions for existing clients, as well as actively seeking new opportunities
within the engineering, manufacturing and technology sectors.

POSITION INFO:

Knowledge, Skills & Experience

Qualifications:

• Diploma in Sales & Marketing / Sales Certificate / Technical Certificate

Experience:

• Sales experience in a technical field (e.g., boilers, electrical, or mechanical engineering preferred).

Additional Training:

• Sales or technical short courses (e.g., Negotiation Skills, Customer Relationship Management, Project Management).

Competencies

Behavioural Competencies

1. Customer & Stakeholder Focus (Level 2-3):
   
   • Structures work to meet client-specific needs.
   • Adapts existing products/services to surpass customer expectations.
2. Driving Results & Accountability (Level 1):
   
   • Takes ownership of individual and team performance.
   • Demonstrates resilience and openness to feedback.
3. Adapting Flexibly to Change (Level 2):
   
   • Communicates change effectively and supports team adaptation.
4. Teamworking & Collaboration (Level 1):
   
   • Contributes to a positive work environment with respect and cooperation.

Technical Competencies

1. Marketing & Sales Acumen (Level 2):
   
   • Applies marketing strategies and sales techniques to achieve targets.
   • Builds and maintains a strong sales funnel.
2. Negotiation Skills (Level 2):
   
   • Successfully conducts negotiations, balancing facts and relationships.
3. Legislative & Regulatory Knowledge (Level 2):
   
   • Understands industry laws and regulations.
4. Industry & Market Knowledge (Level 2):
   
   • Keeps up-to-date with market trends and industry developments.
5. Presentation Skills (Level 2):
   
   • Delivers engaging, professional presentations.

Main Duties & Responsibilities

Key Performance Areas (KPAs):

1. Sales Performance & Lead Generation (60%)
   
   • Achieve revenue targets.
   • Generate qualified leads and convert them into successful sales.
   • Maintain a strong sales pipeline.
2. Customer Relationship Management (15%)
   
   • Retain clients and maintain satisfaction levels through exceptional service.
   • Respond promptly to customer inquiries and resolve issues independently.
3. Technical Expertise & Product Knowledge (15%)
   
   • Deliver technical presentations and product demos.
   • Complete product/technical training programs.
4. Admin & Reporting (10%)
   
   • Ensure timely and accurate reporting of sales data.
   • Maintain compliance with company protocols and client information accuracy.