SUMMARY:
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POSITION INFO:
Who are we: An independent fast-growing Creative Studio based in Cape Town.
Who are we looking for : Brand and Communication Strategist with a minimum of 5 years of experience to join our vibrant team full-time. This person will play a crucial role in developing and driving campaign strategy for our key client, including positioning and enhancing the visibility and appeal of the brand and a range of internet-based products and services.
What will you do:
Responsibilities:
- Develop comprehensive brand strategies in line with business goals.
- In the context of communication, drive the positioning and promotion of new and existing internet-based products and services.
- Create strategic blueprints that outline clear pathways for the development of product campaigns. As required work cross-functionally with departments such as marketing, product development, and sales to ensure cohesive brand execution.
- Collaborate closely with the creative team to ensure alignment of brand messaging and creative direction.
- Monitor market trends and competitor activities to identify opportunities for strategic advantage.
What will you need:
- Minimum 5 years of experience in brand strategy and communication within the telecommunication or tech industry
- Proven track record of developing successful brand strategies and launching products/services in competitive markets
- Solid analytical skills with the ability to interpret data and consumer insights to drive strategic decisions
- Excellent communication and presentation skills, with the ability to influence stakeholders at all levels
- Experience in managing cross-functional teams and projects
- Degree in Marketing, Communications, Business Administration or a related field