Marketing Manager (Product & Special Projects)

SUMMARY:
Opportunity Available!! Our leading client in the Automotive Sector is looking to employ a Marketing Manager (Product & Special Projects) to join their dynamic team in Johannesburg (Sandton).

POSITION INFO:
Job Description:

• Management of selected product-related communication with media and other stakeholders
• Development and distribution of selected product-related communication to media and other stakeholders i.e. media releases, media responses and product updates, product photography and videography direction, briefing documents for spokespersons – media interviews, development and delivery of product and brand presentations and development of product content i.e. fact sheets, hot sheets
• Responsible for product launches to media
• Includes development of PR strategies for the product and overall brand
• Logistics Planning and Media Launch Plans
• Managing PR and Internal Communication for Partnership and Sponsorship Projects
• Responsible for digital media and lifestyle media relations strategy
• Media clipping analysis
• Manage media clipping service scope of work and manage service provider
• Publicity Reports for EXCO- monthly
• Drafting of media releases / statements
• Explore opportunities to leverage Product PR across all communication/media channels
• On-going relationship building with key lifestyle and product media and partners
• Negotiating and finalising contract terms and outputs of agreements entered into with partners and suppliers
• Seek opportunities for innovative ways to leverage Product and overall Brand image
• Seek opportunities for mutually beneficial sponsors and partners to increase Product and Brand awareness
• People management
• Cross-functional and collaborative project management and task delegation

• End-to-end project management: Manage all activities from the various areas for assigned special projects including communications, advertising, sponsorships, social media, sales, technical, training etc.
• Responsible for timeline management of key project-specific milestones
• Development of effective plans to achieve objectives
• Liaison and Engagement between the various local and global stakeholders invested in the aforementioned sponsorship-based projects
• Effective budget planning and maintenance
• Explore opportunities to leverage special projects PR across all communication/media channels
• On-going relationship building with key media and partners
• Negotiating and finalising contract terms and outputs of agreements entered into with partners and suppliers
• Seek opportunities for innovative ways to leverage special projects' PR efforts as well as overall Brand image
• Cross-functional and collaborative project management and task delegation

• NQF Level 6 (Minimum 360 credits on level 8 framework) Qualification in Marketing, Public Relations/Communications or Journalism-related
• Relevant motor industry experience will be advantageous
• Experience in project management and Communication both verbal and written is essential
• 5-7 years of work experience in Public Relations/Communications is essential
• PC Literacy (MS Office package) & Microsoft Teams familiarity

NB! This job is now closed. You can apply for other jobs by uploading your CV.