SUMMARY:
Marketing Manager - FMCG - Northern Suburbs, CT - Start ASAP
POSITION INFO:
Are you a Marketing Pro with 3-5 years of experience, ready to cool down with a hot career move?
Here, you''ll:
Blend creativity with strategy to craft the in-store and digital presence for fun and cool brands in the frozen beverages sector.
Mix Promotions with Brand Building, leading the charge on sales promotions that not only spike sales but also enhance the brand''s icy cool image.
Shake up the marketing strategy, from quarterly themes to annual planning, making sure the brands are always on trend and in demand.
Key responsibilities:
• Manage monthly social media calendars for the frozen drink lines, ensuring budget efficiency and brand consistency.
• Help develop engaging content for various channels, including social media, blogs, emails, and websites and point of sale to enhance brand presence.
• Coordinate with creative partners to develop promotional materials that capture the essence of frosty products.
• Oversee the promotional calendar, ensuring each campaign is a blockbuster, planned well in advance to chill with perfection.
• Analyze campaign results to keep the marketing strategy frosty and effective, learning from each promotion.
• Research market trends, competitors, and customer preferences.
• Marketing budget planning – Moola allocation and ROI
• Data guru
• Create 360 degree marketing campaigns
Why you''ll love the vibe:
Innovative & cool culture: This company is always mixing new ideas with the best practice in marketing.
Impactful work: your strategies will directly impact the results and market presence.
Requirements:
• Marketing Degree or equivalent experience.
• 3-5 years in marketing, with a proven track record in campaign management and brand development.
• Data-driven mindset to analyze internal data, market trends and campaign effectiveness.
• Project management prowess to keep everything on track, from planning to execution.
• Valid code 08 license & own transport
• Fluent in English & Afrikaans
• Must be able to travel Nationally one week of every month
• Experience in the fmcg/beverage manufacturing sector will be advantageous
Location: Blackheath, Western Cape – R35k p/m CTC
Apply by sending your updated MS Word CV to asap
