Junior Digital Marketing

SUMMARY:
Signa Opportunity is recruiting unemployed youth for quality workplace experience through the Youth Employment Service (YES) initiative.
About the YES Initiative
The initiative was launched by the President in 2018 and is a partnership with the government and labour department to collectively devise a national plan to build economic pathways for South Africa’s youth by creating workplace opportunities for South African youth over 12 months.

Position: Digital Marketing Intern

Stipend: R 7000 pm

Location: Sandton

POSITION INFO:
As part of an innovative, creative team of strategists, content creators, and writers, you will support the
execution of cutting-edge digital marketing campaigns for our medium-sized B2B clients in consulting,
financial services, IT, telecommunications, and construction across five countries. This is a fantastic
opportunity for a recent graduate or early-career professional looking to develop hands-on experience in
digital strategy, content marketing, and social media management. You’ll work directly with the CEO/Chief
Strategist and gain invaluable industry knowledge while contributing to impactful campaigns that drive
measurable results for SME’s in South Africa and beyond.

Responsibilities:

• Assist in implementing digital marketing campaigns across various online
• platforms (social media, web, email and SMS) for various clients.
• Support the management of client social media accounts by creating, captioning, scheduling and publishing engaging content.
• Conduct basic performance tracking and reporting using Google Analytics, Meta Business suite and other analytics tools.
• Assist in the creation of compelling digital content, including social media posts, blog articles, email newsletters and marketing materials.
• Source various forms of images, graphics, videos and visual content for digital campaigns.
• Conduct keyword research and assist in optimizing content for SEO and various PPC campaigns.
• Client Support and Project Coordination: Work closely with the CEO and senior team members in the creative and implementation teams to support client campaigns and projects.
• Assist in the execution of email and SMS marketing campaigns, including audience segmentation, content drafting and performance tracking.
• Participate in brainstorming and strategy meetings to contribute creative ideas and campaign improvements.
• Assist in the execution of email marketing campaigns, including audience segmentation, content drafting and performance tracking.
• Ensure consistency in messaging, branding and writing for clients across all digital communications.
• Stay updated on the latest trends in digital marketing, social media and emerging technologies as well research to identify new opportunities for client growth.

• South African unemployed youth between the ages of 18 and 34.
• Must not have participated on the YES programme before.
• A degree or diploma in Marketing, Digital Marketing, Communications, Business or a related field.
• Strong written and verbal communication skills
• Excellent organizational and time management skills
• Strong attention detail and ability to multitask
• Ability to work independently and in a team environment
• Basic – intermediate knowledge of social media platforms (LinkedIn, Facebook, Instagram, TikTok, Twitter)
• Familiarity with graphic design tools (Canva, Adobe Creative suite) is a must.
• Basic understanding of Google Business Suite, Google Analytics, SEO and email marketing platforms is an
• advantage but not required.