Digital Strategist

SUMMARY:
A dynamic global organization based in Midrand is looking to employ a Digital Strategist with 3 – 5 years’ experience leading and managing digital projects.

POSITION INFO:
Minimum Experience

• Matric
• Valid Driver’s License and Own vehicle
• Bachelor’s degree in Project Management, Information Technology, Digital Marketing or a related field
• 3 – 5 years’ experience in a similar role
• Driving digital transformation initiatives across the organization
• Improve customer experience, and drive marketing and sales innovation
• Set and implement digital strategy by working with the marketing and business excellence teams to transition from traditional processes to digital ones
• Ensure that all relevant digital initiatives are fully integrated
• Own and centrally monitor the digital projects portfolio and analyze performance (ROI)
• Identify new digital tools and platforms (e.g., AI) that can support, enhance, and improve our brand communications and patient awareness
• Lead and manage digital projects
• Facilitate communication between project teams and stakeholders
• Contribute to the development and execution of the company's digital strategy
• Improve the company’s e-reputation through digital activations such as GBP (Google Business Profile), website, and Google Ads
• Identify potential risks and develop mitigation strategies to ensure project success
• Amplify the impact in sales by leveraging digital capabilities such as website portals, emailing, WhatsApp & SMS campaigns, patient websites/blogs, and applications