Digital Marketing Strategist

Recruiter:

Select One

Job Ref:

JHB000372/B

Date posted:

Tuesday, February 11, 2025

Location:

Johannesburg, South Africa

SUMMARY:

A leading medical aid administrator which is accredited by the Council for Medical Schemes to offer both administration and managed-care services is looking for a Digital Marketing Strategist to join their dynamic Marketing Team.

The Digital Marketing Strategist will be required to develop, implement, track and optimize digital marketing campaigns across all digital channels for health & wellness brands.

POSITION INFO:
Qualifications & Educational Experience
- Bachelor’s degree in related field (or equivalent experience)
- Minimum 3 years of experience in digital marketing or sales

Required Skills/Abilities
- Proven work experience in Digital Marketing
- Proficient in using graphic design (Canva/ Adobe) & editing tools

Some of the responsibilities of the role are as follows :
- Plan and execute all digital marketing, including social media, email and marketplace advertising campaigns
- Design, build and maintain our social media presence
- Social media management (content creation, editing, posting, community management, running paid media)
- Facilitate product photography/ content creation days
- Influencer marketing co-ordination (creating briefs, communicating and managing influencers selected for campaigns)
- Scope out relevant brand events or brand collaborations
- Plan and co-ordinate brand events
- Assist in the design of e-commerce or corporate websites
- Assist on e-commerce strategy or responsibilities as and when required

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