Digital Marketing Assistant

SUMMARY:

About the Role

POSITION INFO:

Key Responsibilities

• Content Creation & Social Media Management
  
  • Assist in planning and creating engaging content for social media platforms
  • Schedule and publish posts, ensuring consistency in branding and messaging
  • Monitor social media engagement and respond to comments and messages
• Email & CRM Marketing
  
  • Support the creation of email marketing campaigns, newsletters, and automated workflows
  • Maintain and update CRM databases to optimize customer engagement
  • Track and analyze email campaign performance
• SEO & Website Management
  
  • Optimize website content for SEO to improve organic search rankings
  • Conduct keyword research and implement SEO strategies
  • Assist in updating and maintaining website content
• Paid Advertising & Analytics
  
  • Assist in setting up and managing paid social media and Google Ads campaigns
  • Monitor campaign performance and provide insights for optimization
  • Generate reports using analytics tools to measure campaign effectiveness

Requirements

• Degree or diploma in Marketing, Digital Marketing, Communications, or a related field
• Experience with social media platforms, content creation, and scheduling tools
• Basic knowledge of SEO, Google Analytics, and paid advertising (Google Ads, Meta Ads)
• Strong writing and editing skills for marketing content
• Proficiency in Canva, Photoshop, or other design tools is a plus
• Ability to work independently and collaboratively in a fast-paced environment

What We Offer

• Career growth opportunities in digital marketing
• Hands-on experience with leading marketing tools and strategies
• A creative and collaborative work environment