Marketing, Media, PR Generalist (BB)

Location: , South Africa
Salary: Negotiable
Recruiter: Planet10
Job Ref: YRPO00192
Summary: The Role:

Seniority level - Mid       

Industry - ICT    

Employment type - Permanent

Location ?? Johannesburg

 

 

 

Job Description

The Role:

Seniority level - Mid       

Industry - ICT    

Employment type - Permanent

Location ?? Johannesburg

 

We are looking for a highly professional and dynamic individual who is detail-oriented, can multi-task and is creative when figuring out solutions. The ideal candidate needs to have an in-depth understanding of the different marketing verticals. This includes a focus on PR, internal and external communication, digital marketing and content generation. The ideal candidate needs to have ICT media contacts. An innate curiosity and experience using the latest platforms and technology is an advantage.

This position reports into the billing and marketing executive.

Skills Experience:
  • 6 - 10 years?? marketing experience
  • Relevant degree in marketing or communications
  • ICT, financial or consulting sector experience
  • B2B technology experience preferred
  • Excellent writing and communication skills
  • Experience in marketing analytics tools e.g. Google Analytics
  • Project management and problem-solving skills
  • Knowledge of current digital marketing practices and brand profiling required
  • Self-confident, self-directed, forward thinking, detailed-oriented
  • Proactive team player
  • Ability to mentor younger team members
  • Proven budget management

Responsibilities

  • Develop an in-depth understanding of the client??s brand, business, value proposition and culture
  • Contribute to and implement the marketing strategy: 60% digital, 40% traditional
  • Media strategy and management
  • Content strategy: knowledge management, digital marketing campaigns, social media, website content
  • Review and interpret monthly digital marketing analytics
  • Collaborate with key client stakeholders to develop relevant content to profile the brand
  • Copywriting and editing: internal and external content
  • Work with agency partners on campaigns
  • Brand custodian: ensure the client brand is professionally portrayed in all marketing collateral
  • Online research to ensure the client is on top of trends

 

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